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Redtail CRM

Redtail CRM

Overview

What is Redtail CRM?

Redtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15…

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Recent Reviews

TrustRadius Insights

Redtail CRM serves as an essential customer relationship database for our entire firm, providing efficient data mining and organization …
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Redtail Heros!

10 out of 10
June 21, 2017
Incentivized
We primarily use Redtail to help our customers with their client services and compliance. Alongside Redtail we've been able to easily …
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Pricing

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Starter

$20

Cloud
per month

Basic

$30

Cloud
per month

Pro

$50

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttp://corporate.redtailtechnology.com/…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $20 per month
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Product Details

What is Redtail CRM?

Redtail CRM Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Redtail CRM is a cloud-based CRM soluton specifically for financial advisors. Redtail is offered as a subscription service and, unlike most of the other CRM providers available, is priced per database, rather than per user, allowing up to 15 database users for one monthly subscription cost.

Redtail CRM starts at $20.

The most common users of Redtail CRM are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(37)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Redtail CRM serves as an essential customer relationship database for our entire firm, providing efficient data mining and organization capabilities. It has become a crucial tool for tracking and managing the entire process from leads to clients, ensuring that all employees are aware of the progress being made. By utilizing Redtail CRM, we are able to stay on top of important tasks and deadlines, eliminating the risk of forgetting any crucial steps. The software excels at keeping records of multi-step processes handled by multiple individuals, allowing us to easily track notes from meetings and phone calls. Additionally, Redtail's ability to create workflows for repeated tasks streamlines our operations, making it an invaluable asset.

One of the primary use cases for Redtail CRM is storing client information in a convenient and easily accessible format. We rely on this software to keep detailed records of documents such as contracts and agreements, enabling us to quickly retrieve them when needed. Furthermore, the email archive function in Redtail ensures compliance with regulations by providing easy access to all emails exchanged with each client. This centralized location for client interactions and information allows advisors to efficiently document important details and keep track of the information obtained from the tools and services provided to clients. In addition, Redtail CRM offers impressive integration capabilities, seamlessly connecting with custodians and other software to provide high-level client information. Overall, Redtail CRM is regarded as one of the best-engineered and user-friendly tools in the financial technology industry due to its extensive use cases and exceptional integration capabilities.

Comprehensive Solution for Organizing Client Data: Users have found Redtail CRM to be a comprehensive solution for organizing client data, with multiple reviewers highlighting its ability to easily pull specific lists of prospects and clients.

User-Friendly Interface: Redtail CRM's user-friendly interface has been praised by reviewers for being intuitive and easy to navigate. Many users have expressed how effortless it is to add detailed notes manually or through the Mobile Assistant.

Seamless Integration Capabilities: The integration capabilities of Redtail CRM have garnered positive feedback from users, as it seamlessly integrates with other software to enhance productivity and streamline workflows. Reviewers appreciate how the software can integrate with custodians and feed client positions into other programs like riskalyze, which they see as a game-changing feature.

Limited Integration Options: Some reviewers mentioned that they would like to see further expansion of integrations in Redtail CRM.

Lack of Customization: A few reviewers felt that the custom reports in Redtail CRM could be enhanced to provide more capabilities.

Outdated Design: Users expressed dissatisfaction with the aesthetics of the page, mentioning that the grey-on-white color scheme was not visually appealing and suggesting adding more flare to the design.

Users reviewing Redtail CRM have provided the following common recommendations:

  1. Explore alternatives such as WealthBox and PreciseFP for practice management tools. Also, consider researching on the Kitces website.

  2. Try the trial version of Redtail CRM before committing to it. It is important to get proper training and watch tutorial videos to maximize the use of its features.

  3. Redtail CRM is recommended for small to medium-sized offices. It effectively keeps track of clients, organizes reports, and facilitates client interactions and documentation. Some reviewers even consider it one of the best CRM software programs in the industry.

These recommendations suggest that users should consider exploring alternative options, thoroughly evaluate the trial version, and take advantage of training resources when considering Redtail CRM as a practice management tool. Additionally, they highlight the software's effectiveness for smaller offices in managing client information and streamlining various financial processes.

Reviews

(1-2 of 2)
Companies can't remove reviews or game the system. Here's why
September 27, 2018

Redtail Review

Drew Blackston, RFC® CRC® | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Redtail as a customer relationship database, but also for data mining and organization. The entire firm uses Redtail and it is the lifeblood of all our interactions. For our business the big problem is organization from leads to clients. Redtail breaks this down for us so we can easily follow the entire process start to finish and all employees know where we are in that process.
  • Being able to pull specific lists of prospects and clients
  • Ability to add detailed notes manually or through Mobile Assistant
  • Having data pushed in from our custodian TD Ameritrade
  • I would like to see the ability to push annuity business into Redtail like brokerage accounts.
  • I would like to be able to attach documents to specific notes instead of just contacts in general.
  • Those are the only two cons that I have.
It is well suited for the financial services business and I think that is because it is geared toward our industry, but I don't think it is limited to just financial services. I even like Redtail over using Salesforce or ACT software because of its functionality and low cost. I think a business from 1 employee to 1000 would benefit from Redtail.
  • It has helped us get more organized with our data and lead sources
  • Ability to easily input client data, notes, and documents into a single area
  • Ability to integrate across the entire company easily
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I have worked in the financial technology industry for about 3 years, and I can honestly tell you that there are few tools better engineered, easier to use, and with more integrations than Redtail CRM. It can be used for most day to day CRM things like tracking investors and leads, but more importantly, they link with a ton of custodians and other software to display the high-level information that you might want to know about a client.
  • Client Profiles are amazing. I never realized how much time I wasted on hunting down context on clients.
  • Integrations with custodians, risk assessment software, retirement planning software. Everything you need is centralized here.
  • Fantastic customer service.
  • Would like to see more features for the LPL integrations.
  • A little buggy, but I'm knit picking here... no pun intended. As a cloud-based software, it is much more solid than alternative CRMs or other industry software. Not to mention the proprietary tools that are available to certain BDs (cough cough, they're all awful).
  • Ummm... maybe adding a little more flare to the pages... But again, knit pick. They can seem a little bland and boxy.
Truly, the only scenario I could see Redtail CRM not being the best option is for teams of 50 or more (not a specific number). For all the things that Redtail does well for an advisor, you may feel the limitations if you are a corporation that needs to track things outside of the advisory world. That being said, you could probably still make it work, but you are less in the target demo for the design team at that point.

That being said, Redtail CRM is fantastic easy to use, super friendly, and way ahead of any competitors. I would suggest you set up a call with them or stop at their booth at a convention, they will tell you if they can't meet your needs.
  • Track all relationships and status of leads.
  • Track relationships for current clients and how they are invested.
  • Have a quick, easy to read view of all your systems in one place (priceless).
  • Unified admin team.
  • Pays for itself. Integrate it into your daily routine.
First off. I have a love-hate relationship with Salesforce. It's a jack of all trades, master of none. That being said, maybe you run a bigger company and need different reports for different departments... It may make sense. To be 100% honest, I rejoice every day that I am free of it.

WealthBox is another great option. The biggest issue is that it does not integrate with our risk assessment software and our retirement analyzer.

There are a few other general CRMs like Zoho or Microsoft options, which are fine, but light on features.
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